Client Name:
Enjoy Learning Dental Study Club
Industry:
Dental Education / Networking
How Sudavisuals Helped EL Study Club Launch a Professional Brand and Digital Presence from Scratch
Sudavisuals Roles:
Creative Strategy
Brand Design
Website Design & Development
Video
Logo Animation
Poster Design
Situation of the Client When They Approached Sudavisuals:
EL Study Club, a newly established dental study group, initially had a basic logo and no formal online presence, relying on Instagram DMs to promote and sell event tickets. They aimed to break away from traditional dental marketing in Japan, which often targeted an older, male-dominated audience, and instead sought to attract a younger, more dynamic crowd while maintaining elements of their original identity.
What Was the Proposed Strategy and Deliverables by Sudavisuals:
Sudavisuals proposed a comprehensive approach to revamp their brand and digital presence: This was broken in 2 stages:
Stage 1: Basic Branding + Essentials Website
Basic Branding + Essentials Website Summary
The updated logo kept the original shape but introduced a cleaner font and vibrant colors to appeal to a younger audience.
The one-page website was simple yet visually engaging, with easy access to event details and ticketing.
Subtle background animation of circles forming networks symbolized the club’s mission of connection and learning.
Since their focus was driving Instagram traffic to the website, they didn’t need additional pages for boosting Google search visibility.
EL Introduction Video
The Goals of The Website
Showcase EL Study Club’s events.
Create a welcoming tone for dentists to learn and network.
Attract a younger audience and encourage female participation in Japanese dentistry.
Introduce the founder of EL Study Club.
Align the club’s image with its target audience.
Reinforce the club’s core values.
Logo Animation
Was the Project a Success?
The project was a clear success.
Event attendances has surpassed 250 people since the website launch.
The website has been highly effective for ticket sales and promotion.
The introduction video has been played more than 8,500 times on Instagram.
EL Study Club now has the fastest growth of any dental study group in Japan.
Revamped branding and professional design have solidified their position as a modern, appealing study club for younger dentists.
What Continued Service Did Sudavisuals Provide After the Launch:
Website management
Annual marketing posters
Monthly marketing posters
Event videos for Instagram featuring notable speakers
Annual Posters
Monthly Poster Designs
How This Service Can Be Beneficial for Other Businesses:
Professional branding boosts business impact.
A custom-built website attracts ideal customers and supports conversions.
Introduction videos help clients connect and understand your business.
Animations add a dynamic, polished touch to your brand.
Effective marketing materials increase event visibility and engagement.
